An Introduction to Social Bookmarking: the what, why, and how
Whenever you come across an article or website that can benefit your marketing skills, you probably want to save it for later. How Social Bookmarking Works Social bookmarking works by clipping or tagging a web page using a platform or tool so that you can come back to it later. We’re familiar with using bookmarks in our search browsers, but social bookmarking allows us to instead keep the collection of web pages accessible from any device online, as long as we have a connection to the internet. It’s like having your own highly curated search engine. On social bookmarking platforms, topics are organized into specific groups or threads where users can follow content that’s most relevant to them. Once you opt to follow a particular topic thread or piece of content, you’ll be notified when new information or updates appear. This efficient categorization makes it easy to discover new content of interest or share content of your own. Social Bookmarking Benefits For marketers, social bookmark...